Premier Suite at San Francisco Proper


Open your door, drop your bags, and lay on a cloud of pure bliss. Founded in 1940 by King Karpen, Aireloom mattresses are handmade by dedicated artisans and designed in California for over 75 years. From layers of natural cotton to Joma wool and proprietary premium foams, they use only the finest materials for a sleep you will never forget. Let’s just say that we wanted you to be in ‘A California State of Mind’ every time you stay with us at San Francisco Proper. Go ahead and book a room to give them a try; your Aireloom awaits you.

What is Proper?

Proper began as a feeling, not as an idea. The feeling was something akin to empathy; an acute awareness that despite the current proliferation of “boutique” and “lifestyle” hotels and residences, there were precious few properties designed for and around today’s global creative nomad. Many in our milieu share the same daunting challenge: staying fresh and focused, energized and inspired—all whilst bouncing between London and Hollywood and Austin and San Francisco and Portland and back again. For them, intuitive service is a given. Mere table stakes. What they need and seek beyond accommodation, even at its most luxurious, is an inspiration. From the elevated and often surprising interiors imagined by Kelly Wearstler. From the sense of immersion in, and connection to, the vibrancy of the local culture. From the highly curated amenities. From the inspired collaborations with the city’s best and most innovative chefs and mixologists. From music and art. From every detail, every interaction, every moment. This is only Proper. And no one else.

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