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Aireloom: Handmade Mattresses, Luxe Living
Aireloom: Handmade Mattresses, Luxe Living Image

CALIFORNIA COMFORT STARTS HERE Open your door, drop your bags, and lay on a cloud of pure bliss. Founded...

#ProperStories: Men’s Fashion Post
#ProperStories: Men’s Fashion Post Image

8 QUESTIONS, 1 CREATIVE MIND We sat down with Adrian Martin, the Creative Director of Men’s Fashion Post Journal...

#ProperStories: Sarah Chorey
#ProperStories: Sarah Chorey Image

8 QUESTIONS, 1 CREATIVE MIND We caught up with SF-based Sarah Chorey, a freelance writer for ‘The Insiders Guide...

#ProperStories: Kimber Jenkins
#ProperStories: Kimber Jenkins Image

8 QUESTIONS, 1 CREATIVE MIND We met up with Kimber Jenkins of the influencer marketing agency StyleHaul during her...

  • San Francisco
  • Hollywood

Proper's Picks

  • Paxton Gate

    A modern naturalist curio spot, Paxton Gate is wonderful in the true meaning of the word. Framed butterflies, crystal clusters, dinosaur teeth, sea-life discoveries, and of course, a robust collection of taxidermy specimens, from springboks to pufferfish. Also of note: They offer an excellent set of classes and workshops.

  • The Inkwells

    Twenty-three miles from SF, and just east of Samuel Taylor State Park, these flowing cascade pools and boulder rocks make for a delightful Saturday excursion, if the weather is right. Also of note: a pedestrian bridge spans over 160 feet over Lagunitas Creek's cobalt blue waters.

  • SFMOMA

    Back in 2013 SFMOMA closed its doors for three years to build a massive expansion of the museum. Now reopened, it has three times the original gallery size, as well as 45,000 square feet of art that's free to the public. Don’t miss the impressive photo collection, masterworks by painters like Agnes Martin and Ellsworth Kelly, and the immersive audio tours available through the free museum app.

  • Trick Dog

    The word "inventive" doesn't come close to capturing the magical thinking at this Mission drinkers den. Every six months the entire cocktail list starts from scratch, with full-fledged conceptual menus of drinks based on everything from horoscopes to tourist spots to conspiracy theories. But don't mistake the off-kilter fun for a lack of focus: This place is world class (and jam-packed).

  • Chez Panisse

    Alice Waters’ revolutionary approach to fine dining launched in the early 70s with a devotion to local, organic ingredients at Chez Panisse. In the five decades since, the intimate dining room and upstairs café in Berkeley has grown into a global culinary destination with an unrivaled alumni network of chefs and food entrepreneurs.

  • Hollywood Bowl

    This is hands down the greatest night out LA has to offer. See your favorite bands, underneath the stars at this stunning outdoor amphitheater and Hollywood landmark. Ready for the best news yet? AOC’s Suzanne Goin and sommelier/owner Caroline Styne are taking over 100% of the food and beverage!!

  • Sqirl

    Named after owner, Jessica Koslow’s, famous jams, this tiny Silverlake haunt typically has a line snaking down the block and for good reason. Complicated-simplicity radiates throughout every dish, which triumphantly tastes even better than it looks. Their Sorrel Pesto Brown Rice Bowl is one for the books. So grab one (a book) and get yourself in that line. Trust us!

  • Jones Hollywood

    How bout a slice of New York? This dark, sultry restaurant where you can sink into a booth and not be seen offers a traditionally non-LA feel for the homesick. Order the pizza with their perfect chopped salad and wash it down with their classic martini. This joint is open late and serves food until past 1 am ( also very un-LA) which makes the perfect after party spot.

  • Lost & Found

    Don’t like being overwhelmed by one big, cluttered, curated room? Look no further! At Jamie Rosenthal’s innovative gem, everything you would need for your closet or home is broken up into individual little shops, for children, women, men, etc. Hidden away on a serene stretch, from handmade journals to Repetto shoes, there is something here at every price point.

  • Juice Served Here

    Cold-pressed detox juices that come in glass bottles. Founded by fashion heavyweights, Greg Alterman & Alex Matthews, JSH aims to innovate how we ‘Drink Ourselves Clean’. The Cream Party is one of their best inventions, and should be enjoyed daily.

  • Rubies + Diamonds

    This new tea and coffee shop from LAMILL founder, Jean Shim, has creativity and innovation at its core. Pair their many nitro coffee and tea fusions, with chef Eric Greenspan’s artisanal sandwiches, unique pastries like kimchi spam musubi croissants, or keep it simple with a chocolate chip cookie made by Shim’s own 12-year-old daughter

  • Runyon Canyon Park

    Talk about people watching. Take in all that LA has to offer, from epic hilltop views, to sweeping trees, to sweaty, sports bra-d Angelenos, Runyon Canyon ties it all up in one leafy and dusty bow. Plus, with its many routes along its 2.5 mile loop, on a scale of moderate to hard, there’s a workout for everyone.

  • Cinespia Hollywood Forever Cemetery Movie Screenings

    A night out under the stars, your favorite cult films twinkling across an outdoor screen with your loved ones and friends atop cozy blankets, while munching on a delectable picnic spread… at the cemetery?? YES! Believe, us this is this is the coolest Hollywood night that is not to be missed.

  • Cactus Taqueria

    This family-owned, no frills, Mexican food cult favorite is housed within a modest hut in deep Hollywood and offers the best of both worlds: one of the best breakfast burritos in the city AND the greatest late night bites (open til 3 AM on weekends!). Don’t forget to adorn the very delicious pastor tacos with an impressively loaded salsa cart.

  • Griffith Observatory

    Now, these are the kind of Hollywood stars we’re talking about! Take a look at the twinkling cosmos through telescopes, explore exhibits, and check out live shows in the Samuel Oschin Planetarium. Pro-tip: hike up to the observatory at Magic Hour for an out of this world sunset.

San Francisco

Hollywood

upcoming events

February

23

Hollywood
Friday Nights in Hollywood: DJ Keith 2.0

No Season Presents The Start of the Weekend. Creator of Le Disko, Club 82, and Club Moscow. DJ Keith 2.0 has continued to promote and DJ his residencies. With a mix of disco, house, nu-disco, he is always known to keep the night fresh. RSVP F...

08:00PM - 12:00AM

February

24

Hollywood
Qi Gong With Darren Becket

Every Saturday morning, residents of Hollywood Proper are invited to join wellness expert and health coach Darren Becket for poolside Qi Gong classes. This unique rooftop experience includes an hour of Qi Gong, aromatherapy and delicious smoothies m...

11:00AM - 12:00PM
RESERVE
What is Proper?

Proper began as a feeling, not as an idea. The feeling was something akin to empathy; an acute awareness that despite the current proliferation of “boutique” and “lifestyle” hotels and residences, there were precious few properties designed for and around today’s global creative nomad. Many in our milieu share the same daunting challenge: staying fresh and focused,
energized and inspired—all whilst bouncing between London and Hollywood and Austin and San Francisco and Portland and back again. For them, intuitive service is a given. Mere table stakes. What they need and seek beyond accommodation, even at its most luxurious, is inspiration. From the elevated and often surprising interiors imagined by Kelly Wearstler. From the sense of immersion in, and connection to, the vibrancy of the local culture. From the highly curated amenities. From the inspired collaborations with the city’s best and most innovative chefs and mixologists. From the music and the art. From every detail, every interaction, every moment. This is only Proper. And no one else.

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