Distinctly different, Hollywood Proper is a new, 22-story modern luxury apartment community featuring unfurnished apartments for rent and fully-furnished residences for extended stays by the week or month. Each home is custom-designed by international style icon Kelly Wearstler and fully-serviced by Proper Hospitality, seamlessly merging Hollywood glamour with the uncompromising services of a boutique hotel. With panoramic city views, a rooftop pool-restaurant-bar and a state of the art fitness center, Hollywood Proper offers a fully-immersive living experience in the heart of Columbia Square — Hollywood’s innovative new dining, office and entertainment hub reimagined from the historic site of CBS studios. Whether it’s living with us year-round or short term, Hollywood Proper is the proper place to live and thrive.
1550 North El Centro Ave
Los Angeles, CA 90028 United States
Proper began as a feeling, not as an idea. The feeling was something akin to empathy; an acute awareness that despite the current proliferation of “boutique” and “lifestyle” hotels and residences, there were precious few properties designed for and around today’s global creative nomad. Many in our milieu share the same daunting challenge: staying fresh and focused,
energized and inspired—all whilst bouncing between London and Hollywood and Austin and San Francisco and Portland and back again. For them, intuitive service is a given. Mere table stakes. What they need and seek beyond accommodation, even at its most luxurious, is inspiration. From the elevated and often surprising interiors imagined by Kelly Wearstler. From the sense of immersion in, and connection to, the vibrancy of the local culture. From the highly curated amenities. From the inspired collaborations with the city’s best and most innovative chefs and mixologists. From the music and the art. From every detail, every interaction, every moment. This is only Proper. And no one else.